Let’s talk about how to take the best social media profile picture. When it comes to social media you may have heard tips like:

  • Use hashtags
  • Create consistent social media content
  • Know your niche
  • Be on brand

All of those are important but…did you know that social media success actually starts with your profile pic?

This video is inspired by a study that I read in the journal of psychological science:

 Rule, N. O., & Ambady, N. (2008). The Face of Success: Inferences From Chief Executive Officers’ Appearance Predict Company Profits. Psychological Science, 19(2), 109–111. https://doi.org/10.1111/j.1467-9280.2…

Now – before you get all up in arms about it, this has nothing to do with attractiveness or unattractiveness, face symmetry or all that. Psychologically people look at your BOSS picture and assess whether you are powerful, capable, can you deliver what you claim to deliverWe can all agree that first impressions on social media are incredibly important.

As an entrepreneur, a leader, and influencer a public figure your profile matter a great deal according to this article. Here is what they did in the study – they took 100 college students and gave them pictures of CEOS from different fortune 1000 companies.

They didn’t give them any other detail – no names, no companies just the pictureJust based off of the pictures alone, the participants were able to gauge which of those CEOS were the most successful .

This is why as a #boss its so important to have the right picture. So let me give you 3 tips on how to take the best social media profile. Check the video below and tell me if you think you hit the nail on the head, or if its time for a new photoshoot 🙂 

Talk soon!